Mimoun

Brand Strategy | Web Design | Copywriting | Presentations

After five years of growth in the market, Mimoun’s website was no longer an accurate representation of their brand. It had more features than they needed and was difficult to update in-house. Working together, we gained clarity on where to trim down, and how to incorporate their brand story. We dug deep into the emotions they wanted to evoke, and which messages would connect most with their audience.

Their new website is clean and simple, with an elegant contemporary design. Professional quality photos were carefully selected adhering to a Mediterranean color palette, and web copy was rewritten to reflect their distinct personality. We placed special emphasis on client success stories and what makes Mimoun truly stand out from other agencies. The site is SEO optimized, built for lead generation, and brings added value to their customers through an advice blog on topics from choosing an international school to retiring in Spain. Property sales pages can be easily added, generating fresh search-friendly content that boosts their Google ranking. We also created branded flyers that can be downloaded or emailed to clients, matching the new look and feel. Mimoun once again feels excited to send people to their website.